With Pilot Direct data management, your customer data is always kept clean and up-to-date. This insures accurate mailings by minimizing duplicate records and identifying customers who move. By identifying the most responsive customers, Pilot Direct can make your database work harder for you by targeting your best customers and eliminating wasteful advertising dollars to customers who are less likely to purchase your product or service.

Pilot Direct database services include:

• Data Analysis
• Database Warehousing
• Customer Profiling
• Response Tracking
• Recency/Frequency/Monetary Value Analysis

Our customers say it best:
"In my business, targeting the right prospective customers makes all the difference in closing new sales. By relying on Pilot Direct's proprietary database and local market expertise, I have had great success generating customer leads based on neighborhood location, home value, and age of home. My monthly direct mail program is successful because of the solid database work Pilot Direct performs on the front-end. As a result, my marketing dollars are easy to track and the health of my business is stronger than ever."

-- Tom Vaughan, President, Burgess-Snyder