Thanks to Pilot Direct’s superior digital print and data services,
we can vary different components of your advertising piece and print it all in one single
print run. Our black and full color variable digital presses allow you to vary graphics
and offers, even highlight a customer or sales person’s name throughout a piece.
This makes your advertising message more targeted, personal and relevant to your
customers. Plus, when compared to static advertising campaigns, variable personalized
campaigns yield far greater results.